Fractional CCO for B2B SaaS & AI
Fix the revenue leakage that happens after the sale.
I help growth-stage B2B SaaS and AI companies reduce churn, accelerate customer value, and build repeatable retention and expansion motions — using the GTM Operating System as the framework.
About Me
Fractional Chief Customer Officer for growth-stage B2B SaaS & AI
I lead customer and revenue outcomes for growth-stage B2B SaaS and AI companies that need CCO-level ownership of everything after Closed Won: onboarding, time-to-value, adoption, retention, and expansion — without the cost of a full-time executive.
I partner with CEOs, CROs, and operating partners to align sales, customer success, and account growth around one operating model, so renewals become predictable, expansion becomes intentional, and customer value becomes a measurable revenue lever. As a GTM OS Certified Partner, I use the GTM Operating System as the diagnostic framework behind that work.
My background spans international enterprises and high-growth startups on both sides of the Atlantic. With a PhD in Computational Linguistics and 15+ years inside AI-native companies, I translate technical product complexity into customer outcomes and expansion revenue.
Who I Help
Growth-stage B2B SaaS and AI companies with meaningful recurring revenue, an established customer base, and a post-sale motion that has not scaled as quickly as the business.
Best fit when you are
- Approximately $2M–$50M ARR
- B2B SaaS, AI, enterprise software, vertical SaaS, or data platforms
- Mid-market or enterprise sales motion
- Complex onboarding or multi-stakeholder customers
- Experiencing churn, weak NRR, slow time-to-value, or inconsistent expansion
- Reaching the point where executives can no longer personally manage customer escalations
Typically engaged by
The Problem
Is your post-sale engine leaking revenue?
The symptoms often appear in Customer Success, but the root causes usually span Sales, Product, Customer Success, and Revenue Operations.
Customers take too long to reach measurable value.
Sales-to-CS handoffs are inconsistent.
Customer health is subjective or unreliable.
Renewals become last-minute escalations.
Customer ROI is difficult to prove.
Expansion depends on individual heroics rather than a repeatable motion.
These are rarely isolated Customer Success problems. They are operating-system problems.
Diagnose First
Where is your GTM breaking down?
Take the GTM Assessment to benchmark your organization across the MOVE framework and identify where execution, customer value, and growth may be getting stuck.
Already completed it? Review your results with Ramona.
Benchmark across the MOVE framework
10 minutes. Executive-level results you can act on.
My methodology: GTM OS applied to customer revenue
Post-sale performance doesn't exist in isolation. ICP, product strategy, sales motion, customer value, retention, and expansion are interconnected. I use the GTM Operating System to diagnose those dependencies and focus the work where customer revenue is leaking.
- How do you give your team clarity, alignment, and trust?
- Which GTM metrics drive the health of your business?
- How else can you upserve your customers?
- How do customers experience your ROI?
- Where can you grow the most?
- Which products create the highest customer value?
- How will you engage customers with a differentiated POV?
- Which GTM motions get you to your revenue goal faster?
The Solution
What we fix
Revenue after Closed Won is earned across the whole customer lifecycle. These are the six outcomes I own with growth-stage B2B SaaS and AI companies.
ICP → Customer Fit
Make sure the customers you win are customers you can successfully retain and grow.
Onboarding → Time-to-Value
Move customers from Closed Won to measurable value faster.
Adoption → Value Realization
Connect product usage and engagement to the business outcomes customers care about.
Retention → Predictable Renewals
Move from reactive renewal management to earlier risk identification and intervention.
Expansion → Customer Growth
Build repeatable expansion signals, triggers, and plays.
Customer Intelligence → Executive Decisions
Connect CRM, product, support, and financial signals into a more reliable customer view.
Three ways to engage
A connected path: Diagnose → Fix → Lead.
Each engagement builds on the last, so you can start where you are and scale the depth of support as the revenue engine matures.
Find where customer revenue is leaking.
Assess ICP fit, onboarding, time-to-value, adoption, churn risk, customer value, renewals, expansion, customer data, and lifecycle ownership. Leave with a prioritized executive action plan.
Diagnose My Customer Revenue EngineFix the system behind the symptoms.
Redesign the customer lifecycle, handoffs, operating cadence, health and risk signals, value measurement, renewal motion, and expansion plays.
Explore a GTM ResetBuild and lead the operating model.
Embedded executive customer and revenue leadership for companies that need CCO-level strategy and execution without making a full-time executive hire.
Discuss Fractional LeadershipProof
Customer & Revenue Impact
A track record of owning customer and revenue outcomes across growth-stage and enterprise B2B SaaS and AI companies.
Client and executive testimonials from recent engagements are being added as they're released for public use.
The Framework
Why I Use the GTM Operating System
I apply the GTM Operating System because it gives customer and revenue leaders a single, evidence-based way to diagnose and fix what is holding growth back.
"From defining what Go-To-Market (GTM) actually is, to sharing insights, processes, and frameworks for anybody to jump in, invite the teams and get aligned."
"The GTM Operating System is the most powerful model on the market, and I'd love nothing more than to see it become the go-to standard for all GTM leaders."
"From ICP scoring, understanding relevant market vs total addressable market, to how to prove ROI, every pillar was full of insights. I'd recommend this to any founder or professional who wants to stay ahead."
"The GTM O.S. has completely transformed the way we work. Our team is more aligned than ever, and we're making better decisions and executing more effectively."
Let's Work Together
Your next growth constraint may already be inside your customer base.
If churn, onboarding, customer value, or expansion is limiting efficient growth, let's identify where the revenue leakage is happening — and what to fix first.
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